Kevin Hong


(305) 284-9346
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Dr. Kevin Hong is a Professor of Business Technology at the Miami Herbert Business School, University of Miami. Dr. Hong currently serves as a Senior Editor of Production and Operations Management, and an Associate Editor of Information Systems Research. He is also currently co-editing a POM Special Issue on Social Technologies in Operations.Dr. Hong’s research interests are in the areas of Future of Work, Digital Platforms, Digital Media, and Human-AI Interactions. His research has been published in premier journals such as Management Science, Information Systems Research, MIS Quarterly, Production and Operations Management, and INFORMS Journal on Computing. His work has been supported by prestigious grants from the Robert Wood Johnson Foundation and the National Science Foundation.Prior to his academic career, Dr. Hong worked as an analyst at a leading investment bank and as a language specialist for the International Olympics Committee. He serves as an advisor or research scientist for many tech companies and startups, primarily working with them on large-scale digital field experimentation efforts. In his spare time, Dr. Hong enjoys reading books and writing codes. He is an avid Emacs user, a typography enthusiast, a frequent Redditor, and a mechanical keyboard designer and collector.


2014Ph.D. Business Administration, Temple University

Professional Experience

2022 - Professor of Business Technology, Miami Herbert Business School, University of Miami
2020 - 2022C. T. Bauer Professor of Artificial Intelligence & Digital Society, C. T. Bauer College of Business, University of Houston
2020 - 2022Professor of Information Systems and Business Analytics, C. T. Bauer College of Business, University of Houston
2018 - 2020Associate Professor of Information Systems (tenured), W. P. Carey School of Business, Arizona State University
2014 - 2018Assistant Professor of Information Systems, W. P. Carey School of Business, Arizona State University

Honors & Acknowledgements

Outstanding PhD Alumni Award, Fox School of Business, Temple University, 2020
W. P. Carey School Dean’s List for Teaching Impact, Arizona State University, 2020
Sandy Slaughter Early Career Award, INFORMS Information Systems Society, 2019
Best Associate Editor of the Year Award, Information Systems Research, 2019
AIS Early Career Award, Association for Information Systems, 2018
W. P. Carey Faculty Research Award, Arizona State University, 2017
Outstanding Teaching Award, Department of Information Systems (ASU), 2016
Nunamaker-Chen Dissertation Award (runner up), INFORMS Information Systems Society, 2014

LIST OF SPECIALTIES: Future of Work, Digital Platforms, Digital Media, Human-AI Interactions


Zhao K, Lu Y, Hu Y, Hong Y Direct and Indirect Spillover from Content Providers’ Switching: Evidence from Online Live Streaming Information Systems Research, Forthcoming (2022).

Liang C, Hong Y, Chen PY, Shao BBM The Screening Role of Auction Design Parameters in Online Service Outsourcing Platforms Information Systems Research, Forthcoming (2022).

Wang L, Huang N, Hong Y, Liu L, Guo X, Chen G Voice-Based AI in Call Center Customer Service: A Natural Field Experiment Production and Operations Management, Forthcoming (2022).

Zheng X, Cao J, Hong Y, Yang S, Ren X Differential Effects of Multi-dimensional Review Evaluations on Product Sales for Niche vs. Mainstream Products MIS Quarterly, Forthcoming (2022).

Sabzehzar A, Burtch G, Hong Y, Raghu TS Putting Religious Bias in Context: How Offline and Online Contexts Shape Religious Bias in Online Pro-social Lending MIS Quarterly, Forthcoming (2022).

Huang N, Burtch G, He Y, Hong Y. 2022 Examining the Effects of Demand Information Disclosure on Congestion and Matching Efficiency in Online Dating Information Systems Research, Forthcoming (2022).

Liang C, Peng J, Hong Y, Gu B The Hidden Costs and Benefits of Monitoring in the Gig Economy Information Systems Research, Forthcoming (2022).

Burtch G, He Q, Hong Y, Lee D How Do Peer Awards Motivate Creative Content? Experimental Evidence from Reddit 68(5):3488-3506Management Science (2022).

Li Z, Liang C, Hong Y, Zhang Z How Do On-demand Ridesharing Services Affect Traffic Congestion? The Moderating Role of Urban Compactness 31(1):239-258Production and Operations Management (2022).

Hu Y, Hong Y SHEDR: An End-to-End Neural Event Detection and Recommendation Framework for Hyperlocal News Using Social Media 34(2):790–806INFORMS Journal on Computing (2022).

Hong Y, Peng J, Burtch G, Huang N Just DM Me (Politely): Direct Messaging, Politeness, and Hiring Outcomes in Online Labor Markets 32(3):786-800Information Systems Research (2021).

Burtch G, Hong Y, Kumar S. When Does Dispute Resolution Substitute for a Reputation System? Empirical Evidence from a Service Procurement Platform 30(6):1565-1582Production and Operations Management (2021).

Chen PY, Hitt LM, Hong Y, Wu SY Measuring Product Type and Purchase Uncertainty with Online Product Ratings: A Theoretical Model and Empirical Application 32(4):1470–1489Information Systems Research (2021).

Hong Y, Shao BBM On Factors that Moderate the Effect of Buyer-Supplier Experience on E-Procurement Platforms 30(4):1034-1051Production and Operations Management (2021).

Huang N, Burtch G, Hong Y, Pavlou PA Unemployment and Worker Participation in the Gig Economy: Evidence from An Online Labor Market 31(2):431-448Information Systems Research (2020).

Huang N, Burtch G, Gu B, Hong Y, Liang C, Wang K, Fu D, Yang B Motivating User-Generated Content with Performance Feedback: Evidence from Randomized Field Experiments 65(1):327-345Management Science (2019).

Kanat I, Hong Y, Raghu TS. Surviving in Global Online Labor Markets for IT Services: A Geo-economic Analysis 29(4):893-909Information Systems Research (2018).

Chen PY, Hong Y, Liu Y Value of Multi-dimensional Rating Systems: Evidence from a Natural Experiment and Lab Experiments 64(10):4629-4647Management Science (2018).

Hong Y, Hu Y, Burtch G Embeddedness, Pro-Sociality, and Social Influence: Evidence from Online Crowdfunding 42(4):1211-1224MIS Quarterly (2018).

Burtch G, Hong Y, Bapna R, Griskevicius V Stimulating Online Reviews by Combining Financial Incentives and Social Norms 64(5):2065-2082Management Science (2018).

Huang N, Hong Y, Burtch G Social Network Integration and User Content Generation: Evidence from Natural Experiments 41(4):1035-1058 (Lead Article)MIS Quarterly (2017).

Hong Y, Pavlou PA On Buyer Selection of Service Providers in Online Outsourcing Platforms for IT Services 28(3):547-562Information Systems Research (2017).

Hong Y, Pavlou PA, Shi N, Wang K On the Role of Fairness and Social Distance in Designing Effective Social Referral Systems 41(3):787-809MIS Quarterly (2017).

Hong Y, Wang CA, Pavlou PA Comparing Open and Sealed Bid Auctions: Evidence from Online Labor Markets 27(1):49-69Information Systems Research (2016).

Hong Y, Pavlou PA Product Fit Uncertainty in Online Markets: Nature, Effects, and Antecedents 25(2):328-344Information Systems Research (2014).

Dimoka A, Hong Y, Pavlou PA On Product Uncertainty in Online Markets: Theory and Evidence 36(2):395-426MIS Quarterly (2012).